Once Upon a Pimp

In August 2014, while sitting in his Burbank, California apartment, business entrepreneur Joshua Caleb Jackson developed an idea that would change the way Americans view how to strive for career growth. After some brainstorming, Jackson recalled conversations with college friend Samuel Mejia who would use the term “pimp” to show admiration for Jackson’s career achievements. As a result, Jackson coined the popular tagline and title of his first book, How to Pimp Corporate America.

In September 2014, Jackson was advised by colleagues that his brand should include a mascot that would serve as a public figure for his book. While the notion of “pimping corporate America” spoke volumes, having an additional edge would appeal more favorably with the public. This is when Jackson constructed the idea to develop the illustrative character known as The Corporate Pimp.


After months of hard work, Jackson released the self-published book, How to Pimp Corporate America, on August 31, 2015. Jackson and his book received notoriety from several media outlets via interviews with FOX News, ABC News, Smack Urban Radio, The Book Circle Online, and others.

On February 8, 2016, Jackson launched his nationwide motivational speaking tour, The Revolutionizing Pimping Tour, visiting 88 cities in 39 states. The purpose of the tour was to promote his book and brand to middle school, high school, and college students. In his presentations, Jackson provided tips to assist students in understanding the importance of personal and professional development. The tour successfully concluded on November 18, 2016.

At the dawn of 2017, Jackson relocated to San Diego, California and moved his company, The Corporate Pimp, Inc., to a physical office nestled in downtown San Diego on February 1, 2017. In April 2017, Jackson completed the Spanish translation manuscript of How to Pimp Corporate America, which is scheduled for release in Fall 2019. In May of 2017, Jackson served as the graduation commencement speaker at Sumner High School in St. Louis, Missouri. In June 2017, Jackson completed the narrative audio recording of How to Pimp Corporate America, scheduled for release in Spring 2023.


After realizing his company could grow exponentially in the state of Texas. Jackson and his team announced plans on January 29, 2018 to move his company to Austin, Texas. In March 2018, The Corporate Pimp headquarters relocated from San Diego, California to Austin, Texas.

In June 2018, Jackson and his team organized the first Video Résumés by The Corporate Pimp Roundup Event and conducted the first board of directors meeting in September 2018. In October 2018, Jackson instructed his first writing workshop as part of a partnership with The City of Austin Public Libraries for a monthly resume writing workshop. In November 2018, Jackson launched The Corporate Pimp University, an eLearning platform and its first course, The Pimp Plan. Also in November 2018, Jackson launched The Corporate Pimp Swag Store, an online apparel store.

Jackson continues working diligently on profound ideas to expand his business exponentially with a focus on educating individuals to attain success in their career endeavors.

To purchase How to Pimp Corporate America, click below

To learn more about Joshua Caleb Jackson, click below

To learn more about the Pillars of The Corporate Pimp, click below